GoDaddy Mashing: Oooh Weee!

Today we utilized a one column mash up method in order to tussle with the scripting of a banned Super Bowl commercial from GoDaddy.

This method deviates from the two column method where audio and video elements are separated to their own sections. In the single column method both elements are combined into one easy and readable format geared towards the world of web 2.0.
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SCENE #1: ESTABLISHING SHOT - OUTSIDE LOLA'S MANSION - DANICA, LOLA, AND A FANCY CAR.
Cheesy keyboard music.
Danica: Meet Lola.
Lola: Mmmm Hmmm.

SCENE #2: SLOW ZOOM SHOT - LOLA'S FOOTBALL PORTRAIT.
Cheesy keyboard music cont.
Football crowd cheering.
Danica: The day he retired from football...

SCENE #3: GROUP SHOT - DANICA WITH LOLA'S PORTRAIT.
Cheesy keyboard music cont.
Danica: ...Lola started chasing his biggest dream.

SCENE #4: SLOW ZOOM SHOT - INSIDE LOLA'S MANSION WITH LOLA, DANICA, AND WOMEN.
Cheesy keyboard music cont.
Danica: A business of his own. Lola's first step? He built his website...
Lola: Mmmm Hmmm.

SCENE #5: CLOSE UP SHOT - LOLA WITH WOMAN IN BACKGROUND.
Cheesy keyboard music cont.
Danica: ...with GoDaddy.com.

SCENE #6: GROUP SHOT - LOLA'S OFFICE WITH LOLA SITTING IN CHAIR AND DANICA WALKING TOWARDS CAMERA.
Cheesy keyboard music cont.
Danica: And with GoDaddy's easy to use e-commerce tools, Lola...

SCENE #7: CLOSE UP SHOT - LOLA'S MONITOR WITH 'LOLA'S LINGERIE' WEBSITE.
Cheesy keyboard music cont.
Danica: ...was soon selling his own line to the world.

SCENE #8: CLOSE UP - LOLA.
Cheesy keyboard music cont.
Lola: Oooh weee!

SCENE #9: GROUP SHOT - LOLA'S MANSION AND POOL WITH DANICA, LOLA, AND GUESTS.
Cheesy keyboard music cont.
Danica: Lola dreams big.
Lola: Uh huh
Danica: And whose to argue?

SCENE #10: SCREEN TO GODADDY END CREDIT WITH GO DADDY LOGO.
Chorus singing 'GoDaddy.'
Danica: See more now at GoDaddy.com.
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It unfortunately is not surprising that this commercial is banned. The ad reflects not only GoDaddy but also the NFL. GoDaddy's commercials have always been a little strange and unique...



...but Lola was apparently too over the top?